I recently posed the following question to our panel of experts:
You’re thrust into a new congregation and asked to run the visual media ministry. How do you discern what will work and what won’t for that particular congregation?
This was Camron Ware‘s response.
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It all comes down to relationships. Not only with the congregation, but also (and mainly) with the senior pastor and worship pastor.
Now, I’m assuming your leadership actually talks to each other about the service and about the direction/theme/message (you’d be surprised how many I talk to that don’t). Once that is happening, then your role (as the visual worship leader) needs to be seen as an important role, and you need to be included in the worship service planning meetings. You should be meeting at least once a week solely about the direction of the service and message, but also spend time with your leadership outside the church, building trust and learning each others’ personality.
Trust is huge within a worship department. The leadership needs to trust you to make the right choices with media, and you need to trust them with the direction of the church. You should be able to look at a set list from the worship pastor and see the message notes from the pastor, and understand the overall message they are trying to communicate. Then, you can find and select media to match that message.
Another way to discern what the church wants/needs is to simply ask your friends and family in the congregation! Ask them from time to time about media you used that Sunday, and what that communicated to them. After a while, you’ll be able to discern an overall style and theme for the media you use. You can’t please everyone all the time with your media – don’t try. But if people tell you that certain media is a distraction, listen to them. Be humble enough to not use certain media if people are distracted by it, even if it is your favorite motion loop of all time.
It also comes down to your heart as the visual worship leader. If you’re praying and asking God what should be shown in your service, the Spirit will speak to you as you pour over your visuals and media.
So, listen, ask, pray, be in relationship.